eCommerce SEO

Just launched your first E-commerce business? Congratulations – it’s an exciting time with great possibilities. But competition is fierce and you have just joined a group of literally thousands of competitors out in the great world wide web. Disappearing into the crowd will be all too easy. How do you avoid slipping into anonymity and keep from having to return to your day job? Our specialised E-commerce SEO services that provide organic search results for your business.

Do eCommerce Sites Need SEO?

It can be easy, especially if you are new to the realm of E-commerce, to put organic SEO marketing on the backburner. But this would be a deadly mistake. Here’s why:

  • 44% of online shoppers discover and explore products through search engines


  • Nearly 80% of online shoppers choose organic search results over advertisements


  • SEO marketing produces the highest ROI of all other E-commerce marketing strategies


  • The majority of online consumers don’t bother looking past the top-ten results

    • If you’re going to stand out in the crowd, you’ve got to ensure that your E-commerce site organically reaches the top of the search engine list for your target customers.

    Here’s how…

    Do You Need i2W?

    When you work with i2W, we offer you the very best team of search engine optimization experts and content developers who know the unique needs and challenges that E-commerce sites face.

  • Our experience:we have been working the digital marketing and SEO industry for years. We have watched it develop and constantly shift and change the rules of the game – and we have always kept up. We have served hundreds of businesses, including E-commerce businesses, and helped them get their site to the top.

  • Our expertise:there is SEO, and then there is SEO for E-commerce. The needs that your business has as a purely online entity are not the same as the local shop or the national brick and mortar retailer. You need an SEO strategy customized to E-commerce business, and we know exactly what that looks like.


    • Our team:at i2W, we have collected a diverse team to handle every element of your E-commerce SEO strategy, with team members devoted specifically to:

  • Customer relations: we have members whose main job is to communicate with you and learn your company’s character, needs, goals, and customers. They walk with you through the ordering process till delivery. We aren’t done until your satisfied, and our team member assigned to your projects ensures this.

  • SEO research and strategy development for each job: our SEO experts are devoted to keyword and competitor research and analytics to provide the very best keywords and content strategies for your specific field and customer base.

  • Expert writers:our copy writing and content development team can’t be beat. All members are native English speakers with college degrees, most in English or related fields. All are skilled at writing and producing effective copy capable of increasing traffic and conversion, and all are informed by the research provided by our SEO specialists. We don’t mess around where content is concerned – whether fresh content for landing pages, about pages, product descriptions, blogs or reviews, your company’s message is safe in their hands.

  • Customer relations:we have members whose main job is to communicate with you and learn your company’s character, needs, goals, and customers. They walk with you through the ordering process till delivery. We aren’t done until your satisfied, and our team member assigned to your projects ensures this.

  • SEO research and strategy development for each job:our SEO experts are devoted to keyword and competitor research and analytics to provide the very best keywords and content strategies for your specific field and customer base.

  • Expert writers: our copy writing and content development team can’t be beat. All members are native English speakers with college degrees, most in English or related fields. All are skilled at writing and producing effective copy capable of increasing traffic and conversion, and all are informed by the research provided by our SEO specialists. We don’t mess around where content is concerned – whether fresh content for landing pages, about pages, product descriptions, blogs or reviews, your company’s message is safe in their hands.

    • Getting Started

    If you’re ready to drive your E-commerce site to the top of the lists, then i2W is ready to take you there.
    When you contact us, we make it a priority to start your project first by:

  • Learning you:one of our team members will speak and work with you directly to learn your unique business and needs. We can’t do a good job for you unless we understand you, and we commit to listening and learning as much as we can.

  • Learning your customer:by learning your company and beginning the research process, we also aim to learn your customer base. We do research aimed at knowing how they operate and what they’re looking for so that we can ensure your site of efforts offer everything they want.

  • Learning your competitors: we can’t get you to the top unless we know who is already there and what strategies they used to get there. We will acquaint ourselves with your top competitors to figure out what elements of their strategy we should take advantage of for you.

    • Engaging Strategy

    Once we have spent time getting to know your company, clients, and competition, we will develop and engage both on-site and off-site SEO strategies customised to drive your site to the top.

    On-Site: on your site, we will improve and develop your website’s SEO strategy by:

  • Auditing: we will review and evaluate your current site’s performance in search engine rankings. We will determine where your traffic is coming from, the quality of that traffic, and how the current strategy is doing compared to your competition. We will get into the content, from landing and about pages, to product and blog pages, to determine the quality, the efficiency with keywords, and overall effectiveness.


  • Research: our SEO experts will perform the research necessary to discover the converting and high-volume keywords already present on your site, as well as the keywords utilized by your top competitors that deliver quality traffic. We will utilize this information to possibly recategorize your site and…


  • Write: to write fresh landing pages, service and product pages, blogs, and more to start driving traffic your way.
    • Informed by the research, our writers will develop appropriately keyword rich meta descriptions, headings, and value-adding content. Our content is always unique, never plagiarized, and adds valuable content that Google is designed to look for and that visitors want to read.

    Off-Site: Google isn’t only paying attention to your actual eCommerce site.

    It looks for much more than that to determine whether you’re in or whether you’re sent to the back of the line. They check to see what the word on the street is about your site. If it isn’t good or if it’s lacking, you won’t be getting anywhere good.

    You have to have friends in high places, to achieve high places yourself.

    So, what does that actually mean in application? It means that besides optimizing your actual website, we build your reputation on the rest of the web as well. We do this by:

  • Creating backlinks: we partner with many other non-competing websites and business owners who already rank well to create backlinks on their sites leading back to your site.
    • One example of how we do this through our products like guest posts (informational blogs posted on our partner sites that include links back to your site).

  • Social media blasts:the presence of your site’s link on social media is another indicator of your site’s popularity and relevance. We’ll help create strategies to get social media buzzing about your site by creating the value-adding, shareable content most likely to catch your target audience’s eye and mouse. And as that audience clicks and shares and hashtags, the more you gain Google’s approval and rise in the ranks.


    • Ready to Drive Your E-Commerce Site to the Top?

    So, now you know what you need and you know that we can do it for you better than any other digital marketing team out there can. Just check out our customers and accomplishments – we didn’t earn them by being mediocre.

    If you’re ready to drive your E-commerce to the top and truly see it producing the profits and meeting your goals, contact us today.

    GET A QUOTE

    To arrange a proposal, please fill out the form below.

    WHAT THEY SAY...

    What are our clients are saying about us?

    I just had my first hour of consultancy, you all need to do this.

    1. I feel so much clearer in my business
    2. my goals are set
    3. I actually feel really, really good about myself.

    Im quite a headstrong person, confident and I know my stuff, but sometime you have got to listen; and I did.
    In just one hour, Im predicting Jonathan Kiekbusch has just helped me increase my yearly revenue by £50k 
    Now, I work on my own, that's a lot of money.
    None of the help was pipe dream bullshit, he asked me questions, understood my business and showed me the reality of where I am and where I can be.

    David Poole

    CEO, Poole Associates

    We handle all of your Digital Marketing

    From research and planning, to execution! No matter if social media or organic SEO, we've got you covered!

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